By focusing on achieving a higher conversion rate, rather than getting more leads, an intelligent CRM can increase your sales without inflating your marketing budget.
This happens as the AI platform behind your CRM makes it easy to build true one-on-one relationships with your potential customers.
What Results Can You Expect?
Not only will you experience the results every B2C marketer desires, but with an intelligent CRM, the processes are done for you.
This means three things:1. Less time and money to get the same results.
Normally, it would take an agency by your side to make this magic happen. Now, even small business owners have enough insights to make educated judgments.
How AI-Powered CRMs Boost Conversions
Gone are the days where marketers would try to read, sort and analyze their data in more effective ways. Today, intelligent CRM software options cut the guess work out by using AI superpowers to choose the most appropriate models. Now marketers are able to identify where leads drop off, as well as how each sales channel should by engaged. As a result, all your B2C marketing efforts can now go toward high-value conversion optimizations.
Responses and Response Timing
Response timing is everything when attempting to satisfy and sustain a customer base.
Sure you'd love to offer customers 24/7 support, but wouldn't it be even better for your models to execute in real-time?
Imagine sending an automated, "Thank you!" email once a shipment arrives at a customer's house. What about upselling an accessory or reminding your customer of an abandoned shopping cart?
Personalized Recommendations to Sell Better
You pay for ads for your e-commerce store but what if you could give personalized recommendations based on individual user behavior?
This is the truest sense of one-on-one B2C marketing. It's what every professional sets out to achieve. With an AI customer relationship management system you can automate this processes, ultimately saving your SMB time and money.
Think about when you're on Facebook. The ads you see are often products you recently looked at. It's annoying when your kids catch hints of their Christmas gifts, but it can be a game-changer at the end of a B2C cycle.
Bring Big Changes, Without the Risks
Discover the differences caused by your marketing strategy changes so your organization can make adjustments accordingly.
Small tweaks here and there should allow you to increase conversion rate will increases, hopefully resulting in more sales for your business. However, without an AI-powered CRM helping you, it's more of a guessing game as to how each set of leads will perform.
As an intelligent CRM software works dynamically with the rest of your ERP system the result is a more custom one-on-one B2C marketing model. Experience less drop off, a stronger conversation rate and a higher advertising ROI.